Another awesome shoot for Walk In Love, a PA based apparel company-this time at Papago Park! I had been imagining a golden hour, but it was quite overcast. So, I broke out my fairy lights and went to town. Thanks to our local model Madie Karren for looking flawless! 

If you're a professional photographer-this note is for you! I want to take this opportunity to talk about presets... it seems that all photographers use them now, and I admit they are extremely beneficial to editing large quantities of images and for visual continuity. Maybe my perspective comes from my formal art education! But, here it is! If you consider yourself a creative or know anything about using the Adobe Suite... you can (dare I say 'should'?) do more than buy a preset and slap it on your images! As a professional creative, I want us to do more than essentially put instagram filters on photographs. You CAN make presets your OWN and treat every image individually on top of applying a preset! I personally don't use any presets other than ones I have created myself! If you didn't know, just know that It is easy to create and save your very own unique/personalized preset in LR. Take "building your personal brand and style" to the next level!